
Client coverage
What is Client coverage?
Client coverage supports the bank’s clients and provide solutions to meet their needs. It is comprised of senior bankers or relationship managers who are able to understand customers’ needs in order to provide them with the most appropriate solutions.
What is a coverage banker?
A coverage banker serves as an intermediary between the client and the various departments of the bank. He/she is the client's main contact.
Coverage is usually separated into corporate and institutional coverage (banks, insurance companies, pension funds, etc.) since the needs of these clients are very different.
- The Senior Banker develops high-level commercial relationships with clients in order to promote the full range of services and products, particularly high value-added activities (M&A, ECM, DCM, strategic operations).
- The Relationship Manager, under the coordination of a Senior Banker, particularly focuses on corporate banking, market and flow products as well as cross-selling of CIB and non-CIB products.
To meet the clients’ needs, the coverage banker needs to:
- have a deep knowledge of the client's business (strategy, sector, geography, etc.);
- have a deep understanding of the solutions that the bank can bring to the customer, by business and by geographical area;
- define the counterparty/credit risk limits (with the approval of the risk department) in order to be able to carry out operations with the client, and in particular to finance the client;
- be also responsible for profitability.